Results for: Exit Intent

How Can Pattern Interrupt Increase Conversions?

In order to effectively function on a daily basis, we unconsciously create mental patterns and habits that in time allow us to perform tasks without having to actively think about what we’re doing. For example, you are able to walk and talk on the phone because you are not having to consciously think about how to walk. These patterns not only allow us to function better, but they also make u

What is Decision Fatigue and How it Can Help Your Conversions

You’ve invested in traffic to your website, but very few of those clicks are actually leading to conversions. In a study conducted earlier this year, it was revealed that in 92% of initial traffic to a website, consumers have no intention of making a purchase [1]. Instead, they are trying to obtain information and make a rational decision based on their alternatives. They ultimately end up b